China – A Popular Misconception.
Further, and more
recent email requests for Wiis and Amazon Kindle E-Book Readers, and similar products, have forced me
to reiterate a point I have made on many forums before. There
seems to be a common misconception that one can simply buy
any branded product directly from China; I have to tell you that in
most cases this simply isn’t true. If you wish to buy
the product you want, you will have to go through an authorised dealer or
distributor in your own country.
Although a large majority of hi-tech toys, gadgets, and games are produced
here in China;
they are produced here to be legally exported to traders and dealers who
have sole right of distribution in your country, or their other
respective countries – not to be sold freely from China to anyone who wants
them. Consequently, the only thing you will find here are knock-offs - or FAKES.
So, all I can say to you is, that unless
you can find those legal distributors in your own country, through a
request to the parent company,
or producer, then I’m afraid you will only ever be cheated.
That will
occur in one of two ways:
1. They'll just take your money.
2. They'll
send you fakes of either very good to crap quality (and don't expect to get a
real warranty).
Is this sinking in yet?
Now, that doesn't
mean you can't buy from China.
It just means that you will have to forgo
the famous brands, and choose some of the excellent, high-quality, OTHER
brands (or no-name brands to you), and which are available
for legal export to your country, and for which you can get very
good deals and make a very decent mark-up when you sell them.
Customers
don't want them?
Then buy some anyway, and TEACH your customers to
want them.
That's how brand names became brand names - and that's how a
true salesperson works.
It seems to me that the art of SELLING has
been forgotten and replaced by the lesser art of TRYING TO MEET DEMAND or
just jumping into the current trend or wave.
Don’t try to meet demands
– try and educate clients and GENERATE NEW DEMANDS.
In the old days it was called – BREAKING A NEW MARKET.
Responding to demand is easy,
everybody and anybody can, and are doing this. However, breaking a new market, and REALLY
selling, is a very profitable skill, and is seldom seen today.
In other words – Don't follow
fashions - SET THEM!
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